My first thought was erm this is cheap. Seeing that Ford will pay £300mil to Jaguar and Ford pensions maybe it was worth it. It won't be long though before factories in the U.K close down for good. I think TATA will do ok and soon challenge the big four!
I am unsure whether this is cheap also. Apparently Jaguar and Land Rover make profits of £250 million (all LR Jag makes losses). So a price of £1.15 billion sounds cheap. However Tata have agreed to fund the next 5 years plan for LR and Jaguar and that will cost hundreds of millions and perhaps billions.
It looks to me like Ford pawned the family silver way too cheap. it makes me worry what kind of state Ford is in that they had to hold this kind of sale. Let's hope they get out of it and a great new life for Jaguar and Land Rover under the arm of Tata.
