A friend of ours has bought a new one of these, complete with a rather catchy private plate.
I wouldn't actually buy one, but what a great car that is.
The looks, engine, interior and ride are superb.

Pleased to hear it. Only briefly seen one in the flesh - it looks good although personally I think Jaguar should have been braver and made it lower to fit its sports coupe styling.

only seen the one xf so far --- a metallic blue V8 with private plates -- that grille certainly stands out

I've seen 3... all in the same bluey/silvery colour... I still don't like that buldge on the front lights.

Great car.

Great car from Jaguar: it's just a shame that the company's future might be in doubt.

I'm sure it's a lovely car, but does anybody else thin it looks a bit like a mondeo?

In isolation the new Jag is a great car but how good is it compared to the competition. I'm not sure if i could i would spend my money on the jag. Just not opinion.

It's the best there is, but don't buy a new V8 at £55K, get the same car for £35K soon enough.

I've just been to the Whatcar? website and specced an A6-4.2 V8, BMW 540i V8 and a Jag XF 4.2 V8 and all cost # £45000. However of the 3 the Jag is has the least bhp, the thirstiest, more CO2 emissions, higher insurance group and will cost the most to run.The jag is quoted to have greater % value retained at the end of 3 years but so far this is all assumptions. Personally if i was buying, i will put my money on the 5er.

Any of 'em after 3 years will be great buys.