As the title says, why only women?

Did you not see a few weeks ago with a guy named Simon(?), it was really good he looked amazing. but that was a one off. I guess more women apply. xxx

They did wonders with him!
You wouldnt recognise him!

Because us men are not superficial enough to think physical appearance is important enough to go on telly for.

I agree with Wobbletastic but also the target audience for this show must be women (aged 30-50?) and I bet they prefer to watch make over programmes about other women, rather than men.

There was one with a guy last year as well....very dramatic difference

I think more men should go for it, I mean, for the dental care alone it's worth it! As for the target audience being women, while that may be true, I'm sure a significant number of men do watch the show and while looking at women being transformed may be more fun, it would be nice to get a few tips we could use as well!